Some new pictures of the y water bottle. I’m surprised at their scale really, because every image I’ve seen up until now led me to believe they were a bit smaller. Great for the kids, but now I’m looking forward to building my own installation in my apartment when I see these on the shelves.

‘y water’ is an organic vitamin drink for children, which thanks to its packaging becomes a toy once consumed. the empty bottles can be linked through biodegradable rubber ‘y knots’ and used to build any number of shapes. ‘we look to this repurposing of the ‘y water’ bottle to not only encourage children to be creative, but to encourage children to think about reuse rather than simply discarding these into the trash,’ says béhar.

Article here.



One Comment

  1. jordan added these pithy words on February 15, 2008 | Permalink

    nice bottle

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