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Michael French

Born of upstate New York. Working in Manhattan. Living in Brooklyn.

Days of Blunder

We like to provide a very up-to-date/real-time vibe here at IWRI. Therefore I’m technically live-blogging from the front seat of my father’s ride whilst some teenage asshole is making our trip to the Poughkeepsie train station an interesting one.
I noticed his gray-primed poopbox turning onto 9W off of Route 32 on the outskirts of Kingston, […]

Lots of Crunch…No More Tickets

Just thought I’d let everybody know that the CrunchGear MobileCrunch TechCrunch open-bar thingamawhopper is “sold out” for tomorrow night. I simply found out too late. Free drinks and rad giveaway sponsors…no wonder the RSVP’s disappeared like Tostitos at a party. It’s a bummer man.

Filmaka San

Everybody check out Filmaka.com. Groovy little place for filmmakers of all ages, shapes and underwear sizes to go and get their work showcased, and hopefully noticed.
The coolest part for me is that some foreword-looking brands have already worked out deals to have their products/messaging placed into upcoming films. Adweek reports that Filmaka has green-lit up […]

MIND08 - The Design and the Elastic Mind Symposium

Last Friday, April 4th, Seed Media Group (publishers of SEED Magazine and ScienceBlogs.com), MoMA (I hope you know this acronym) and The New School for Design (Parsons) put on a fantastic all-day who’s who symposium highlighting the crucial relationship between science and design, and how that proverbial make-out session is yielding some of the most […]

Harnessing, Caging and Training the Beast that is Reality Television

Socialites are an interesting bunch. They pay thousands of dollars to show up at the parties celebrities get paid to attend, judge potential friends by the quality of their living conditions and show that the “classy” don’t always have class, and that they lack a practical understanding of etiquette.
I caught a bit of “The Real […]

Social Responsibility, Brands in 2008 and the Temple of Doom

To piggy-back on a brief chat I had with Mr. Romanowicz earlier in the week, I really hope that American-branded culture, business and politics are all individually on the cusp of something progressive, innovative, meaningful and memorable. And they better be, as far as we’re all concerned.
Obama’s recent speech on race gave us something very […]